FROM THE TRENCHES

What we've learned
building for startups

Honest takes on engineering decisions, agency life, and the things nobody tells you about shipping software.

BusinessFeb 10, 20268 min read

Software Development in 2026: What We're Actually Watching

Forget the hype cycles. Here's what's genuinely shifting in how software gets built this year — from AI agents to the death of the traditional SaaS playbook.

EngineeringNov 18, 20257 min read

AI in MVPs: Where It Actually Helps (and Where It's a Trap)

Every founder wants AI in their product now. After integrating LLMs into 5 client projects, here's our honest take on when it's worth it and when it's a distraction.

EngineeringOct 5, 20256 min read

Technical Debt in MVPs: What We Actually Skip (and What We Never Do)

Every MVP involves trade-offs. Here's our real framework for deciding what corners to cut and which lines we never cross — from an agency that's shipped 12+ products.

EngineeringAug 22, 20258 min read

We Started Using AI Coding Tools a Year Ago. Here's What Actually Changed.

Cursor, Claude, Copilot — we've used them all on real client projects. The productivity gains are real, but not where you'd expect.

EngineeringDec 1, 20246 min read

Why We Chose Next.js for Our Client Projects

After years of building web applications, we settled on Next.js as our go-to framework. Here's why it works for us and our clients.

BusinessNov 15, 20248 min read

5 Lessons from Our First Year Running a Software Agency

Starting Pulseon in Iași taught us valuable lessons about client relationships, project management, and building a sustainable business.

EngineeringOct 28, 20247 min read

TypeScript: An Investment Worth Making

We switched all our projects to TypeScript two years ago. Here's what we learned about the costs, benefits, and when it makes sense.

ProductOct 10, 20247 min read

Building Products That Clients Actually Use

The best code in the world doesn't matter if users don't adopt it. Here's how we approach building products people actually want to use.

BusinessSep 22, 20246 min read

What We Learned About Remote Work as a Small Team

Operating as a distributed team from Iași taught us lessons about communication, trust, and building culture without an office.

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What we've learnedbuilding for startups